I design digital products that deliver
I help teams work through complex problems
I improve user experience and the bottom line
I always start with “Why?”
I also build stuff, mostly with js and python. I spend a lot of time talking to users and working closely with product and engineering teams. All of my best work is a collaborative effort.
Unifying User Groups
Unification of user grouping systems across the platform, bringing a consistent experience and data model to all areas.
Rethinking Permissions
Top-down redesign of the permissions IA and UI allowing users to understand the underlying data structure.
Pivoting an AI tool
Deep dive into an AI feature that was failing to get traction in the market.
Co-creating Flight Booking
Research and co-creation with flyers to optimise their booking experience.
AI Fit Prediction
Development of a data pipeline and regression model for the prediction of body measurements for fashion e-commerce.
Irish Dating App
Concept and UX design for a modern and Irish-centric dating app.
Evolving Self-paced Learning
Bringing a classroom experience to a self-paced learning platform.